{"product_id":"joel-meyerowitz-a-question-of-color","title":"Joel Meyerowitz: A Question of Color","description":"\u003cp\u003e\u003cb\u003e\u003cem\u003eJoel Meyerowitz: A Question of Color\u003c\/em\u003e traces the experiments in color and black-and-white photography of the young Meyerowitz, a pioneer in the history of\u003cbr\u003ecolor photography.\u003c\/b\u003e\u003c\/p\u003e\r\n\u003cdiv class=\"toggled description-text\"\u003e\r\n\u003cp\u003eAn early advocate of color photography, Joel Meyerowitz has impacted and influenced generations of artists. For fifty-eight years, the master photographer has documented the United States’ ever-changing social landscape.\u003c\/p\u003e\r\n\u003cp\u003eDuring the late 1960s, Meyerowitz carried two cameras: one loaded with monochrome stock, the other with color. Just how, when, and why American fine art photographers switched from black-and-white image-making, prized within the gallery system, to color photography, once seen as the preserve of tourist photography, has been the cause of much debate.\u003c\/p\u003e\r\n\u003cp\u003eIn \u003cem\u003eJoel Meyerowitz: A Question of Color\u003c\/em\u003e, Meyerowitz tells the story of his early days as a photographer when he was told that serious photographers took black-and-white pictures. \"But why,\" he asked, \"when the world is in color?\" He then bought a color camera and various rolls of film and began to experiment with color techniques: a passion he continues to pursue.\u003c\/p\u003e\r\n\u003c\/div\u003e","brand":"W.W. Norton \u0026 Company, Inc.","offers":[{"title":"Default Title","offer_id":50555618951225,"sku":"210000002599","price":27.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/0872\/9145\/files\/9780500297896-300.jpg?v=1790279458","url":"https:\/\/shop.icp.org\/products\/joel-meyerowitz-a-question-of-color","provider":"International Center of Photography","version":"1.0","type":"link"}